Mr Bush

  The Voice CSP: case study blog tasks Language and contexts Homepage Go to  the Voice homepage  and answer the following: 1) What news website key conventions can you find on the Voice homepage? The menu tab, the headlines, the advertisements and videos. 2) What are some of the items in the top menu bar and what does this tell you about the content, values and ideologies of the Voice? This is more niche due to headlines like faith and opinion while the other headlines are more typical. 3) Look at the news stories on the Voice homepage. Pick  two  stories and explain why they might appeal to the Voice's target audience.  Black parent-child experiences of racism affect whole family’s mental health, new study - raises awareness about racism within society. MP barred from British Museum- stolen African artefacts which resemble within the culture. 4) How is narrative used to encourage audience engagement with the Voice? Apply narrative theories (e.g. Todorov equilibrium or Barthes’ eni

1) Add your finished magazine cover as a JPEG image. 2) Type up your feedback from your teacher. If you've received this by email, you can copy and paste it across - WWW and EBIs. You don't need to include a mark or grade if you don't want to. WWW: Well chosen image. Good vocab in cover lines- well written . Masthead spot on. EBI: Cropping/focus change. Blurred image- poor quality. No clip out images. More text + different sizing/styles. 8/15 Level 3 3) Consider your mark against the mark scheme above. What are the strengths of your production based on the the mark scheme? Think about magazine cover  conventions  and the media language techniques you have used to communicate with your audience (e.g. mise-en-scene, camera shot etc.) Well placed medium shot of the cover model. Good use of sports clothing fits the theme well. 4) Look at the mark scheme again. What can you do to move your mark higher and, if required, move up a level? Get rid of the clip out images, add more va

  Paul Gilroy - blog tasks Go to our Media Factsheet archive on the Media Shared drive and open  Factsheet 170: Gilroy – Ethnicity and Postcolonial Theory . Our Media Factsheet archive is on the Media Shared drive: M:\Resources\A Level\Media Factsheets or you can  access it online here  using your Greenford Google login. Read the Factsheet and complete the following questions/tasks: 1) How does Gilroy suggest racial identities are constructed? He has consistently argued that racial  identities are historically constructed – formed by colonialization,  slavery, nationalist philosophies and consumer capitalism. This Factsheet  will be considering his work on race identity and postcolonialism. 2) What does Gilroy suggest regarding the causes and history of racism? Racial  identities are caused by historical conflicts that have brought different  groups into opposition. That is not to say that there were no human  differences before historical conflict between different groups; different 

1) Type up your feedback in   full  (you don't need to write the mark and grade if you want to keep this confidential). GRADE B Good use of media language and retention of information. Develop your points more further. 2) Focusing on the unseen question 1, pick out  three  bullet points on the anticipated content and link each point to the three aspects of the question - denotation, connotation, myth.  the construction of myth through the use of signs – the lone, charismatic American hero, violent but thoughtful and reflective. the visual codes and composition of the image including framing the denotation of the costume, props, colour and body language 3) Look at the anticipated content for the 25-mark Magazines question. Pick out  three  points on GQ and  three  on The Gentlewoman that you think are particularly interesting for this question on social and cultural contexts. • GQ could be seen as a clear example of the way media producers respond to changing social and cultural con

  Audience Smart Water brand case study Read  this Smart Water case study from Influencer Intelligence  and answer the following questions: 1) What is the charity link to her Smart Water brand ambassador role and how does this link to the celebrity persona she has created? Zendaya  has been announced as the Global Brand Ambassador for  smartwater . As ambassador for the premium water brand, Zendaya will appear in a series of new creative celebrating those defining ‘smart’ on their own terms, and support community water programmes that directly impact women. She will work with the Global Water Challenge, a charity working to help achieve universal access to clean drinking water, by launching the smart solutions: global water challenge, inviting local organisations to apply for funding to GWC’s women for water action platform. 2) Read the analysis of Zendaya’s social media profile. What statistics support why she is described as ‘a high-ranking celebrity influencer’? “We could not be mor